Growth in e-commerce will fuel growth in brand licensing in india: Jiggy George
Posted by Web222 30 days ago (https://www.business-standard.com/article/management/growth-in-e-commerce-will-fuel-growth-in-brand-licensing-in-india-jiggy-george-114012600636_1.html)
Description: Jiggy George highlights the pivotal role of e-commerce in driving the growth of brand licensing in India. With online platforms enabling wider reach and accessibility, brands can effectively connect with diverse audiences. George emphasizes that this trend will unlock immense potential for licensing, fostering innovation and strengthening India's consumer-driven markets.
Category: Business
Tag: Growth in e-commerce
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